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Get traffic to your webpage the quickest way possible

Pay-Per-Click Marketing
& Management

Create leads and drive new business for your company





Are you tired of throwing money at paid search marketing without getting results to justify the expense? When done right, paid search is one of the most effective forms of advertising on the planet. That also makes it highly competitive, and it can be very expensive when done wrong.

Our relationship with you relies on getting results, and paid search marketing results are measured in ROI. Each and every day, our primary focus is building ROI by interpreting real data and creating campaigns that convert. This includes:

  • Keyword and competitor research

  • Single keyword ad groups

  • Negative keyword pruning

  • Ad copy optimization

  • Manual bid optimization (keywords, locations, devices, demographics, dayparting, audiences)

  • Landing page creation & optimization

  • Search engine retargeting

Reach more targeted people for less, with proven tracking, attribution, and optimized real-time programmatic display and video ads.

Types Of Ads

We take a look at all aspects of your social media strategy from the content you post to the way you respond to inquiries. We even develop sales systems that help generate automated leads.

Search Ads

The most common form of Pay-Per-Click marketing. Search ads appear to prospects who are already looking for your industry or services on Google or Bing. These pay per click ads give a quick boost  to traffic, sales opportunities, and increased revenue.

Display Ads

Display ads appear on Google’s partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture the online users’ attention and convince them to take action.

Remarketing Ads

Remarketing ads remind people who have already visited your website to come back and reengage. Unlike search advertising, remarketing is relatively cheaper because there are lower competition and highly targeted customer segments.

Google Shopping Ads

Google Shopping ads are suitable for websites with a large volume of products. These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices before they even click onto anyone’s website

In-Stream Ads

In-stream ads are also called YouTube ads. These are pay-per-click ads that appear on YouTube search results, YouTube videos and video partners on Display Network. 

Ad Copy & Testing
Local Service Ads

Local service ads follow a pay per lead model. This means you don’t have to pay for clicks that don’t turn into leads. Local services advertising is only applicable to a few markets, including HVAC companies, electricians, plumbers and locksmiths.

What Our Customers Say

Meet Rachel

"They knew what needed to be done to take our company from where we were at to where we wanted to go. They're experts in their field."

Hear how Rachel Clark feels Illumination Marketing helped Firehouse Mortgage grow their revenue through marketing.

View The Video
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Let's Discuss Your Goals

We are ready to help you grow your leads and ensure your success through pay-per-click marketing.

Click the button below to get started and we'll be in touch shortly.

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