Social media marketing: The most comprehensive targeting platform
Here's why your plastic surgery practice is struggling to get more leads
When it comes to getting new leads for your practice, there's nothing more powerful than search engine marketing.
But you already know that. You've probably invested in SEO or Pay-Per-Click marketing at some point and got mediocre results (despite being promised otherwise.)
You're here because you need help with one (or all) of the following:
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Improve your website's performance in Google's organic rankings
Decrease the cost per lead / cost per client from paid search campaigns.
Improve the quality and quantity of your plastic surgery practice's inbound leads.
Your practice is struggling because your marketing strategy is outdated. When you search for your plastic surgery practice's main keyword, what do you see? Ads, local listings, organic listings, Local Service Ads, content...there's a lot of noise. To get meaningful results, you need to show up in all parts of Search. We deploy a holistic strategy that puts your practice everywhere, which can effectively optimize not just to drive leads, but high-value procedures.
Co-Founder, Illumination Marketing
Angela Kaatz
How You'll Generate Leads
Most agencies fail to deliver results because they only focus on a few parts of the internet. Instead, we attack every single opportunity to make sure your plastic surgery practice generates quality leads.
Local SEO
Securing the top ranking in Google "Maps Pack" organically for targeted local searches.
Local Ads
The fastest way to get new clients in the door. Within 14 days your phone will be ringing.
PPC Ads
Highly targeted Pay-Per-Click campaigns going after high-value keyword searches.
Content Production
Attacking organic search results by creating content to flood the SERPs.
Award-Winning Agency For Plastic Surgeons
Most agencies fail to deliver results because they only focus on a few parts of the internet. Instead, we attack every single opportunity to make sure your plastic surgery practice generates quality leads.
Here's How We'll Get
Your Practice More Patients
The Blended Search system is geared towards generating results for your practice, quickly.
Setup Paid Campaigns
First, we setup a handful of Google PPC campaigns. The goal of these campaigns is to identify the keywords that are driving the highest quality leads, for the lowest cost.
We're able to map those leads back to individual keywords, so we know exactly which levers to pull to scale.
Optimize For Local Search
Using the top-performing keywords from your paid ad campaigns, we push those into an organic SEO campaign.
The focus of your organic campaigns is to rank for local searches. Our process focuses on optimizing GBP profiles, generating reviews, and securing local press mentions.
Create High-Value Content
The next step is to stack more organic keyword rankings by building new content for your website. More practice area pages, location pages, resource guides, and blog posts that target high-value keywords and bring in new leads.
Setup Retargeting Ads
By now, your website will be generating 5x organic traffic and leads since we started working. The final piece is setting up remarketing ads across the web to capture your website's lost traffic. These ads show up in search engines and on social media, driving more leads and clients to your firm.
Track Conversions
Everything is meticulously tracking in a lead dashboard. Our team sets up call tracking, form tracking, and website engagement tracking so we can clearly show you your leads, traffic, and rankings. We use this data to continuously optimize your campaigns and improve month over month.
Why Choose Illumination Marketing?
As a busy plastic surgery clinic, we know what you care about - more patients. Not rankings, not traffic, not leads...but QUALIFIED patients. Everything we do is focused on optimizing your campaigns to generate new business, not waste your time with tire kickers.
A Committment To Quality
Recognized As "The Best"
The only way to win is to be the best, which is why we invest so heavily into executing the work perfectly.
99% Done For You Service
We are always on stand-by for our clients. Our team holds regular status calls to review progress and review results.
Peer Recognized Experts
You're busy, so we handle everything for you except for approval. We keep you integrated and briefed, but we happily handle the heavy lifting.
We're genuine experts with a ton of experience and a serious track record for success. We practice what we preach and we're really good at it.
Are You Ready For More Patients?
Most agencies fail to deliver results because they only focus on a few parts of the search engine results pages. Instead, we attack every single opportunity to make sure your plastic surgery practice generates quality leads.
Here's why your plastic surgery practice is struggling to get more leads
Schedule A Discovery Call
A 30-minute deep dive in your law firm's past marketing efforts, your competitors and marketing goals.
Receive A Growth Roadmap
A roadmap showing you everything you need to do to start getting more leads from search engines, including investment amount and timeline to results.
Start Getting More Leads
If you accept out roadmap, we'll get started building your campaigns. Most of our clients start getting leads within 30 days.
Get Started
Work With Us
Campaigns Starting At
$3,000 / Month
Highly-targeted paid search campaigns
Top rankings in Google's "Maps Pack"
Top rankings in Google's organic rankings
Expert content creation for website
ROI Tracking and Reporting