Social media marketing: The most comprehensive targeting platform
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Social media is a relatively new, but revolutionary way to achieve mass communication. With two-thirds of the world's population on social media, there is no better way to reach a myriad of people very quickly. As a trusted social media agency, you will come across a bevy of targeting options, there is no more efficient way to send a specific message to a qualified group of people, leading to enhanced revenue.
Seeing results with paid social media marketing requires a strategic approach and constant optimization including understanding customer journey, building persona profiles, and controlling bids and budgets.
Why hire a professional marketing company in Houston to run your social media marketing services?
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Reducing in-house costs (office space, salary, overhead costs)
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Provides a team of dedicated, certified, and highly qualified specialists
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Allows your staff to focus on sales and operations
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Increases productivity
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Frees your time and the time of your staff
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Extensive and beneficial market research provided for your company, service, product, and brand
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Innovative collaboration with a company with years of experience
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Maximizes your ROI (Return on Investment)
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An optimal solution for companies seeking accelerated growth
At Illumination Marketing, we are dedicated to delivering social media advertising services and driving positive business outcomes for all-sized businesses to larger corporations in Houston. We stay current on the newest emerging technology while leveraging the established platforms to derive the plan that fits your business.
Services We Perform
We take a look at all aspects of your social media strategy from the content you post to the way you respond to inquiries. We even develop sales systems that help generate automated leads.
Content Production
The most vital part of any social media channel and campaign is having the right type of content to connect with the audience you're trying to reach. Our social media advertising agency starts with developing visual content designed to resonate with your current and future customers.
Audience Targeting
Before finding success in the social media world, you need to understand the basics of how the platform works and the purpose of the platform. Since not all channels work for all businesses, we'll help to define your target audience, market, and strategy to reach your customers and prospects.
Bid Management
Once the target market has been identified, the budget must be set in order to adequately reach the intended audience with the proper amount of frequency in order to make your message stick. In order to avoid a giant money pit, bids must be managed to align with profit.
Remarketing
Remarketing is an incredibly effective way to get your message seen by people who have already shown interest. The ability to "follow" these customers or prospects with specific messaging raises the likelihood of increased sales significantly.
Lead Gen Ads
By harnessing the power of social media, you can develop leads through proper placement and imaging of posts and ads. By putting clicks and form leads into your marketing funnel, you have the potential for a very profitable channel.
Ad Copy & Testing
Words resonate differently with different audiences. Depending on your target audience, certain language might work better. Due to this, our social media agency puts the top copy known and tests it to see which response works best with your prospects!
What Our Customers Say
Meet Julio
"As soon as we hired Illumination Marketing...we just saw our numbers skyrocket! Our reviews, feedback from the guests, sales. Everything went up almost immediately"
Hear how Julio Garica feels Illumination Marketing helped Ambriza Social Mexican Kitchen to grow their revenue through marketing.